Go Big Resumes
Overview
Designed and developed a complete client acquisition system for a US-based career coach. 125+ discovery calls booked within 90 days of launch.
Problem
Go Big Resumes had a strong service offering but zero infrastructure behind it. No structured website, no booking funnel, no lead tracking, no follow-up automation, no newsletter, and no way to monitor client progress after signup. High-intent job seekers landed on the site and left without converting. Trust signals including 200+ placements, $5M in salary increases, and a 4.9 Google rating were buried rather than featured at every key decision point.
Go Big Resumes had a strong service offering but zero infrastructure behind it. No structured website, no booking funnel, no lead tracking, no follow-up automation, no newsletter, and no way to monitor client progress after signup. High-intent job seekers landed on the site and left without converting. Trust signals including 200+ placements, $5M in salary increases, and a 4.9 Google rating were buried rather than featured at every key decision point.
Solution
Built a complete client acquisition system from the ground up. Designed and developed a conversion-focused WordPress platform with bold visual identity, structured pricing pages, and service architecture built around four buyer personas. Integrated full CRM setup in GoHighLevel with lead tracking, automated follow-up sequences, and review automation. Built and launched email newsletter system for ongoing audience nurturing. Developed a custom job tracking portal where clients log applications, track statuses, and monitor progress while the Go Big Resumes team monitors client success in real time. Result: 125+ booked calls within 90 days of launch.
Built a complete client acquisition system from the ground up. Designed and developed a conversion-focused WordPress platform with bold visual identity, structured pricing pages, and service architecture built around four buyer personas. Integrated full CRM setup in GoHighLevel with lead tracking, automated follow-up sequences, and review automation. Built and launched email newsletter system for ongoing audience nurturing. Developed a custom job tracking portal where clients log applications, track statuses, and monitor progress while the Go Big Resumes team monitors client success in real time. Result: 125+ booked calls within 90 days of launch.
